Submission for #Cong15 looking back on how storytelling has changed, if it has at all!
Author: sashajkinch
I love information, technology, science and social media. I studied physiology and BIS and have worked in television, radio and social media.
Digital Adspend Trends
Here are some key stats from the incredibly useful H1 2015 PwC Online Adspend Study.
Stone Age to Bronze Age
Change can be hard to deal with, and no industry undergoes more rapid change than the digital one.
What KPIs do I need?
A quick look at what KPIs can be used for a social media campaign
Facebook’s Conversion Measurement
I found an article on what Facebook can measure in terms of conversion; here's my summary of it.