The story of content, and why INM built Creators.ie

Once upon a time, content was called “King”. We all bowed in awe at this supposedly new concept. We spoke at events, made shiney slides, and set up agencies with the sole purpose of aiding the industry in learning about this “new” concept. We spouted stats, changed our LinkedIn profiles and chased the regal dream. … Continue reading The story of content, and why INM built Creators.ie

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PODCAST: You’ve got masses at your fingertips

What are you going to do about it? James Morrissey, the creator of The Underdog Psychosis, invited me to chat about social media, bullying, personal branding, negativity online and how we can make the internet a better place. It was a real pleasure to be a guest. Its funny, having these kinds of conversations really gets … Continue reading PODCAST: You’ve got masses at your fingertips