I believe in rewarding hard work. I believe in recognition, where recognition is due. I think the harder you work, the bigger the payoff. But I do struggle with industry awards. There are hundreds of them these days, and I wonder, do they add any value. For me, when I attend one, I'm most excited … Continue reading Do we care about awards, anyway?
Once upon a time, content was called “King”. We all bowed in awe at this supposedly new concept. We spoke at events, made shiney slides, and set up agencies with the sole purpose of aiding the industry in learning about this “new” concept. We spouted stats, changed our LinkedIn profiles and chased the regal dream. … Continue reading The story of content, and why INM built Creators.ie
What are you going to do about it? James Morrissey, the creator of The Underdog Psychosis, invited me to chat about social media, bullying, personal branding, negativity online and how we can make the internet a better place. It was a real pleasure to be a guest. Its funny, having these kinds of conversations really gets … Continue reading PODCAST: You’ve got masses at your fingertips
A few weeks ago, a group of us tested various podcasting tools. The Marketing Lab is a group of consultants and social media whizzes in Dublin who love trying new things. Great gang, great banter. And test we do. Its fun (and daunting at times!) to try tools, particularly if the tool is something you … Continue reading Podcasting: The Netflix of Radio?
A quick guide on posting a link on Facebook.